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Milestones

Ours is a story of passion, dedication and community spirit, first begun by industry pioneer U San Maung. Discover our journey from a small market tea wholesaler in 1984 to owning 80% of the market share in Myanmar.

Women packing pickled tea leaves at the market Bagan Burma Myanmar

1984 - Our first tea shop - wholesale & retail

In 1984, U San Maung opens his first tea shop for wholesale and retail called ‘LaKabar’ at Nyaung Pin Lay Market in Yangon. Our operations began under the banner of Shan Shwe Taung.

1994 - A new location

U San Maung relocates to Mandalay to expand the business. He visits local farmers around Zayan Village, Namsan Township and Northern Shan State to buy and sell raw tea leaves, before selling to tea merchants in the city.

2001 - Conquering the market

We launch a new spicy and sour fermented tea snack called named ‘Shu-Shae’. It becomes a leading product within a year of its debut and now holds 80% of the market share in Myanmar.

2013 - The next generation

After a decade working along his father, U San Maung, Myo Win Aung takes over the running of the business and promises to take the company to the next level.
Ko Myo Win Aung and Ma Khin Yupar Aye

2013 - Boosting Myanmar tea

The Myanmar Tea Cluster (MTC) is formed to align with international standards, with 30 executive members representing over 30,000 tea farmers. Myo Win Aung and his wife Khin Ye' Yupar Aye become active members to improve the tea value chain, while attending conferences to learn about agriculture technology and international market economies.

2016 - Organic growth

We launch our new product brand known as Paline, a premium brand born from a desire to provide an EU and USDA certified organic range of Myanmar products to respond to the demands of more discerning customers.

2016 - Training centre

We establish the first-ever organic tea training centre in Myanmar spanning 77 acres, marking our dedication to fostering knowledge and teaching best practices.

2016 - Going global

This is also the year that we become the first Myanmar fermented tea company to export our products to the US, Korea, Taiwan, the UK, Malaysia, and Singapore.

2017 - Expanding exports

Myo Win Aung establishes a sister-company, Yathar Wathi to facilitate the distribution of MTLC’s organic tea leaf products domestically and to undertake exports to international markets.

2018 - Contract farming project

We launch the Fermented Tea Contract Farming Project in Ywangan, Southern Shan State - a first in Myanmar. It involves the active participation of over 250 farmers from four villages, imparting training in organic farming methods.

2019 - Awards success

At the Top 10 Successful ASEAN Enterprises Entering China awards, Yathar Wathi wins the ‘Outstanding Award’ as the first company to export Myanmar green tea to China.

2020 - A thriving business

We now have 183 organic tea farmers and 292 acres of tea plantations across four villages in the southern Shan State. In collaboration with local farmers, we’ve also established organic tea factories in Myazedi and Allal Chaung villages in the Ywangan Township. To expand our offering, we collaborate with 23 sesame farmers to produce raw organic sesame seeds for our sesame-based wet tea.

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